APA Edition Citation

Varshney, R. L. B. (1993). International marketing management: An Indian perspective (7 edition.).

Chicago Edition Citation

Varshney, R L; Bhattacharyya. International Marketing Management: An Indian Perspective. 7 edition. Sultan Chand & Sons: New Delhi, 1993.

MLA Edition Citation

Varshney, R L; Bhattacharyya. International Marketing Management: An Indian Perspective. 7 edition. 1993.