APA Edition Citation

Aaker, D. A. B. (1992). Advertising management (4 edition.).

Chicago Edition Citation

Aaker, David A; Batra. Advertising Management. 4 edition. Prentice Hall: New Delhi, 1992.

MLA Edition Citation

Aaker, David A; Batra. Advertising Management. 4 edition. 1992.

Warning: These citations may not always be 100% accurate.