Chunawalla, S. A. S. (1985). Foundations of advertising theory and practice.
Chicago Edition CitationChunawalla, S A; Sethia. Foundations of Advertising Theory and Practice. Himalaya Pub House: Mumbai, 1985.
MLA Edition CitationChunawalla, S A; Sethia. Foundations of Advertising Theory and Practice. 1985.
Warning: These citations may not always be 100% accurate.