APA Edition Citation

Nash, E. L. (1988). Direct marketing: Strategy, planning, execution (2 edition.).

Chicago Edition Citation

Nash, Edward L. Direct Marketing: Strategy, Planning, Execution. 2 edition. Mc Graw Hill: New York, 1988.

MLA Edition Citation

Nash, Edward L. Direct Marketing: Strategy, Planning, Execution. 2 edition. 1988.

Warning: These citations may not always be 100% accurate.