Consumer behaviour and branding: Concepts, readings and cases- The Indian Context

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Detaylı Bibliyografya
Yazar: Ramesh Kumar, S
Materyal Türü: Printed Book
Baskı/Yayın Bilgisi: Pearson: New Delhi 2009
Konular:
Consumer behaviour > Marketing management
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Consumer behaviour and branding: concepts, readings and cases, the Indian context /
Yazar: Ramesh Kumar, S
Baskı/Yayın Bilgisi 2009
Printed Book
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