Moorthi, Y. L. R. (2010). Brand management: The Indian context.
Chicago Edition CitationMoorthi, Y L R. Brand Management: The Indian Context. Vikas Publishing House Pvt .Ltd., New Delhi, 2010.
MLA Edition CitationMoorthi, Y L R. Brand Management: The Indian Context. 2010.
Warning: These citations may not always be 100% accurate.