Vasanti Venugopal and Raghu, V. N. (2012). Services marketing.
Chicago Edition CitationVasanti Venugopal and Raghu, V N. Services Marketing. Himalaya Publishing House, Bombay, 2012.
MLA Edition CitationVasanti Venugopal and Raghu, V N. Services Marketing. 2012.
Warning: These citations may not always be 100% accurate.