APA Edition Citation

Lovelock, C. (2010). Services marketing: People, technology, strategy (5 Edition.).

Chicago Edition Citation

Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5 Edition. Prentice Hall of India, Pvt. Ltd., New Delhi, 2010.

MLA Edition Citation

Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5 Edition. 2010.

Warning: These citations may not always be 100% accurate.