Brown, S. A. a. . G. (2006). Performance driven CRM: How to make your customer relationship management vision a reality.
Chicago ZitierstilBrown, Stanley A and Gulycz. Performance Driven CRM: How to Make Your Customer Relationship Management Vision a Reality. Wiley India Pvt. Ltd., New Delhi, 2006.
MLA ZitierstilBrown, Stanley A and Gulycz. Performance Driven CRM: How to Make Your Customer Relationship Management Vision a Reality. 2006.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.