APA Edition Citation

Parameswaran, M. G. (2006). Building brand value: Five steps to buiding powerful brands.

Chicago Edition Citation

Parameswaran, M G. Building Brand Value: Five Steps to Buiding Powerful Brands. Tata McGraw Hill Publishing Co. Ltd., New Delhi, 2006.

MLA Edition Citation

Parameswaran, M G. Building Brand Value: Five Steps to Buiding Powerful Brands. 2006.

Warning: These citations may not always be 100% accurate.