Strategic brand management: Building, measuring and managing brand equity

Benzer Materyaller

• Strategic brand management: building measures and managing brand equity /
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2011)
• Strategic brand management: building measures and managing brand equity /
  Yazar:: Keller, Kevin Lane .
  Baskı/Yayın Bilgisi: (2003)
• Strategic brand management: Building, measuring, and managing brand equity
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2004)
• Strategic Brand Management : Building, Measuring, and Managing Brand Equity
  Yazar:: Keller, Kevin Lane
  Baskı/Yayın Bilgisi: (2008)
• Strategic Brand Management : building, measuring and managing brand equity
  Yazar:: Kevin Lane Keller
  Baskı/Yayın Bilgisi: (2003)