Keller, k. L. (2003). Strategic brand management: Building, measuring and managing brand equity (2 Edition.).
Chicago-стиль цитированияKeller, kevin Lane. Strategic Brand Management: Building, Measuring and Managing Brand Equity. 2 Edition. Pearson Education (Singapore) Pvt. Ltd., New Delhi, 2003.
MLA-цитированиеKeller, kevin Lane. Strategic Brand Management: Building, Measuring and Managing Brand Equity. 2 Edition. 2003.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.