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Managing customers as investments: The strategic value of customers in the long run

書目詳細資料
主要作者: Sunil Gupta and Lehmann, Donald R
格式: Printed Book
出版: Pearson Education (Singapore) Pvt. Ltd., New Delhi 2005
主題:

University of Kerala

持有資料詳情 University of Kerala
索引號: B2880bX:8 N1
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