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Managing customers as investments: The strategic value of customers in the long run

Bibliografske podrobnosti
Glavni avtor: Sunil Gupta and Lehmann, Donald R
Format: Printed Book
Izdano: Pearson Education (Singapore) Pvt. Ltd., New Delhi 2005
Teme:

University of Kerala

Podrobnosti zaloge University of Kerala
Signatura: B2880bX:8 N1
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