Chunawalla, S. A. a. . S. (1997). Foundations of advertising theory and practice (4 Edition.).
Chicago Edition CitationChunawalla, S A and Sethia. Foundations of Advertising Theory and Practice. 4 Edition. Himalaya Publishing House, Allahabad, 1997.
MLA Edition CitationChunawalla, S A and Sethia. Foundations of Advertising Theory and Practice. 4 Edition. 1997.
Warning: These citations may not always be 100% accurate.