Ramaswamy, V. S. a. . N. (1990). Marketing management: Planning implementation and control.
Chicago Edition CitationRamaswamy, V S and Namakumari. Marketing Management: Planning Implementation and Control. Macmillan India Ltd., Delhi, 1990.
MLA Edition CitationRamaswamy, V S and Namakumari. Marketing Management: Planning Implementation and Control. 1990.
Warning: These citations may not always be 100% accurate.