APA Edition Citation

Schiffman, L. G. a. . K. (1990). Consumer behaviour (3 Edition.).

Chicago Edition Citation

Schiffman, Leon G and Kanuk. Consumer Behaviour. 3 Edition. Prentice-Hall of India Pvt. Ltd., New Delhi, 1990.

MLA Edition Citation

Schiffman, Leon G and Kanuk. Consumer Behaviour. 3 Edition. 1990.