APA Edition Citation

Amarchand, D. a. . V. (1989). Textbook of marketing.

Chicago Edition Citation

Amarchand, D and Varadharajan. Textbook of Marketing. Konark Publishers Pvt. Ltd., New Delhi, 1989.

MLA Edition Citation

Amarchand, D and Varadharajan. Textbook of Marketing. 1989.

Warning: These citations may not always be 100% accurate.