Pattanshetti, C. C. a. . R. (1985). Principles of marketing.
Chicago Edition CitationPattanshetti, C C and Reddy. Principles of Marketing. Rainbow Publications, Tamil Nadu, 1985.
MLA Edition CitationPattanshetti, C C and Reddy. Principles of Marketing. 1985.
Warning: These citations may not always be 100% accurate.