Boyd, H. W. (1985). Marketing research: Text and cases (6 Edition.).
Chicago Edition CitationBoyd, Harper W. Marketing Research: Text and Cases. 6 Edition. Richard D Irwin Inc, Illinois, 1985.
MLA Edition CitationBoyd, Harper W. Marketing Research: Text and Cases. 6 Edition. 1985.
Warning: These citations may not always be 100% accurate.