Defleur, M. L., & Ballrokeach, S. (1975). Theories of mass communication (3rd ed.).
Chicago Edition CitationDefleur, Melvin L., and Sandra Ballrokeach. Theories of Mass Communication. 3rd ed. David Mckay Co, 1975.
MLA Edition CitationDefleur, Melvin L., and Sandra Ballrokeach. Theories of Mass Communication. 3rd ed. 1975.
Warning: These citations may not always be 100% accurate.