Kotler, P. (1976). Marketing management (3,6,9,11,12,13,14.). Prentice Hall of India.
Chicago Edition CitationKotler, Philip. Marketing Management. 3,6,9,11,12,13,14. New Delhi: Prentice Hall of India, 1976.
MLA Edition CitationKotler, Philip. Marketing Management. 3,6,9,11,12,13,14. Prentice Hall of India, 1976.
Warning: These citations may not always be 100% accurate.