APA Edition Citation

Kelley, E. J. (1958). Managerial marketing: Perspectives and view points a source book.

Chicago Edition Citation

Kelley, Eugene J. Managerial Marketing: Perspectives and View Points a Source Book. 1958.

MLA Edition Citation

Kelley, Eugene J. Managerial Marketing: Perspectives and View Points a Source Book. 1958.

Warning: These citations may not always be 100% accurate.