APA Edition Citation

Mauser, F. F. (1961). Modern marketing management. Mc Graw-Hill.

Chicago Edition Citation

Mauser, Ferdinand F. Modern Marketing Management. New York: Mc Graw-Hill, 1961.

MLA Edition Citation

Mauser, Ferdinand F. Modern Marketing Management. Mc Graw-Hill, 1961.

Warning: These citations may not always be 100% accurate.