Havaldar, K. K. (2014). Business marketing: Text and cases (4th ed.). McGraw-Hill.
Chicago Edition CitationHavaldar, Krishna K. Business Marketing: Text and Cases. 4th ed. New Delhi: McGraw-Hill, 2014.
MLA Edition CitationHavaldar, Krishna K. Business Marketing: Text and Cases. 4th ed. McGraw-Hill, 2014.
Warning: These citations may not always be 100% accurate.