APA Edition Citation

Martinez, P. (2012). Consumer mind: Brand perception and the implication for marketers. KoganPage.

Chicago Edition Citation

Martinez, Pepe. Consumer Mind: Brand Perception and the Implication for Marketers. U. K.: KoganPage, 2012.

MLA Edition Citation

Martinez, Pepe. Consumer Mind: Brand Perception and the Implication for Marketers. KoganPage, 2012.

Warning: These citations may not always be 100% accurate.