Customer relationship management /

Antzeko izenburuak

• Customer relationship management A databased approach /
  nork: Kumar, V.
  Argitaratua: (2006)
• Customer relationship management A strategic approach to marketing /
  nork: Mukerjee, Kaushik
  Argitaratua: (2007)
• Customer relationship management Integrating marketing strategy and information technology /
  nork: Zikmund, William Getc
  Argitaratua: (2004)
• Customer relationship management/
  nork: Baran, Roger J., et al.
  Argitaratua: (2014)
• Customer relationship management
  nork: Peelen Ed
  Argitaratua: (2011)