Mathur, U. C. (2008). International marketing management: Text and cases. Sage Publications.
Chicago Edition CitationMathur, U. C. International Marketing Management: Text and Cases. New Delhi: Sage Publications, 2008.
MLA Edition CitationMathur, U. C. International Marketing Management: Text and Cases. Sage Publications, 2008.
Warning: These citations may not always be 100% accurate.