Sutherland, M. (2010). Advertising and the mind of the consumer: What works,what doesn't and why (3rd ed.). Allen& Unwin.
Chicago Edition CitationSutherland, Max. Advertising and the Mind of the Consumer: What Works,what Doesn't and Why. 3rd ed. Australia: Allen& Unwin, 2010.
MLA Edition CitationSutherland, Max. Advertising and the Mind of the Consumer: What Works,what Doesn't and Why. 3rd ed. Allen& Unwin, 2010.
Warning: These citations may not always be 100% accurate.