APA Edition Citation

Jain, N. C., & Jain , S. (2004). Textbook of marketing management. AITBs pub.

Chicago Edition Citation

Jain, N. C., and Saakshi Jain. Textbook of Marketing Management. Delhi: AITBs pub, 2004.

MLA Edition Citation

Jain, N. C., and Saakshi Jain. Textbook of Marketing Management. AITBs pub, 2004.

Warning: These citations may not always be 100% accurate.