APA Edition Citation

Roberts-phelps, G. (2004). Customer relationship management: How to turn a good business into a great one. Viva books.

Chicago Edition Citation

Roberts-phelps, Graham. Customer Relationship Management: How to Turn a Good Business into a Great One. New Delhi: Viva books, 2004.

MLA Edition Citation

Roberts-phelps, Graham. Customer Relationship Management: How to Turn a Good Business into a Great One. Viva books, 2004.

Warning: These citations may not always be 100% accurate.