APA Edition Citation

Lal, R. E. (2005). Marketing management: Text and cases. Taga Mcgraw hill.

Chicago Edition Citation

Lal, Rajiv Etc. Marketing Management: Text and Cases. New Delhi: Taga Mcgraw hill, 2005.

MLA Edition Citation

Lal, Rajiv Etc. Marketing Management: Text and Cases. Taga Mcgraw hill, 2005.

Warning: These citations may not always be 100% accurate.