APA Edition Citation

Wilmshurst, J., & Mackay , A. (1999). Fundamentals of advertising (2nd ed.). Butterworth-Heinemann (ISBA).

Chicago Edition Citation

Wilmshurst, John, and Adrian Mackay. Fundamentals of Advertising. 2nd ed. Oxford: Butterworth-Heinemann (ISBA), 1999.

MLA Edition Citation

Wilmshurst, John, and Adrian Mackay. Fundamentals of Advertising. 2nd ed. Butterworth-Heinemann (ISBA), 1999.

Warning: These citations may not always be 100% accurate.