APA Edition Citation

Vasanti Venugopal & Rahgu , V. N. (2001). Services marketing. Himalaya Publishing House.

Chicago Edition Citation

Vasanti Venugopal and V. N. Rahgu. Services Marketing. Mumbai: Himalaya Publishing House, 2001.

MLA Edition Citation

Vasanti Venugopal and V. N. Rahgu. Services Marketing. Himalaya Publishing House, 2001.

Warning: These citations may not always be 100% accurate.