APA Edition Citation

Zikmund, W. G., & Damico, M. (1999). Marketing. Ed6. 1999 (6th ed.). South western College Pub.

Chicago Edition Citation

Zikmund, William G., and Mich Damico. Marketing. Ed6. 1999. 6th ed. Cincinati: South western College Pub, 1999.

MLA Edition Citation

Zikmund, William G., and Mich Damico. Marketing. Ed6. 1999. 6th ed. South western College Pub, 1999.