Aaker, D. (1999). Marketing research (6,7.). John Wiley and sons.
Chicago Edition CitationAaker, Davidetc. Marketing Research. 6,7. New York: John Wiley and sons, 1999.
MLA Edition CitationAaker, Davidetc. Marketing Research. 6,7. John Wiley and sons, 1999.
Warning: These citations may not always be 100% accurate.