Strategic marketing in library and information science /

Detalles Bibliográficos
Otros Autores: Owens, Irene (Editor )
Formato: Printed Book
Lenguaje:English
Publicado: Routledge: New York, 2009.
Materias:
Information storage and retrieval systems > Marketing
Tabla de Contenidos:
  • The basis and context for marketing--Application of marketing.

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