APA Edition Citation

Altstiel, T., & Grow, J. (2006). Advertising strategy: Creative tactics from the outside/in. Sage Publications.

Chicago Edition Citation

Altstiel, Tom, and Jean Grow. Advertising Strategy: Creative Tactics from the Outside/in. Thousand Oaks, Calif.: Sage Publications, 2006.

MLA Edition Citation

Altstiel, Tom, and Jean Grow. Advertising Strategy: Creative Tactics from the Outside/in. Sage Publications, 2006.

Warning: These citations may not always be 100% accurate.