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| LEADER |
02259cam a22002778a 4500 |
| 008 |
091030s2010 nyu b 001 0 eng |
| 010 |
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|a 2009045729
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| 020 |
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|a 9781848728103
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| 020 |
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|a 9781848728110
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| 082 |
0 |
0 |
|a 658.8340846
|2 22
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| 245 |
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4 |
|a The aging consumer :
|b perspectives from psychology and economics /
|c edited by Aimee Drolet, Norbert Schwarz and Carolyn Yoon.
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| 260 |
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|a New York, NY :
|b Taylor & Francis,
|c 2010.
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| 300 |
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|a xxi, 301p. ;
|c 23 cm.
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
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|a Cognitive psychology and neuroscience of aging / Angela H. Gutchess -- Spending patterns in the older population / Michael D. Hurd and Susann Rohwedder -- Socioemotional selectivity theory : implications for consumer research / Aimee Drolet, Loraine Lau-Gesk, Patti Williams and Hyewook Genevieve Jeong -- Aging-related changes in decision making / Ellen Peters -- Do workers prepare rationally for retirement? / Gary Burtless -- New choices, new information : do choice abundance and information complexity hurt aging consumers' medical decision making? / Stacy L. Wood, Judith A. Shinogle and Melayne M. McInnes -- The ageing consumer and intergenerational transmission of cherished possessions / Carolyn Folkman Curasi, Linda L. Price, and Eric J. Arnould -- Comprehension of marketing communications among older consumers / Carolyn M. Bonifield and Catherine A. Cole -- Impact of age on brand choice / Raphaëlle Lambert-Pandraud and Gilles Laurent -- Why do older consumers tell us they are more satisfied? / Carolyn Yoon, Fred Feinberg, and Norbert Schwarz -- Age-branding / Harry R. Moody and Sanjay Sood -- Designing products for older consumers : a human factors perspective / Neil Charness, Michael Champion and Ryan Yordon.
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| 650 |
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|a Older consumers.
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| 650 |
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|a Consumer behavior.
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| 650 |
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|a Consumption (Economics)
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| 650 |
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|a Marketing.
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| 700 |
1 |
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|a Drolet, Aimee.
|e Editor.
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| 942 |
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|c BK
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| 263 |
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|a 1005
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| 906 |
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| 955 |
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|b xj13 2009-10-30
|i xj13 2009-10-30 (telework)
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| 999 |
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|c 98115
|d 98115
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| 952 |
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|a UL
|b UL
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|d 2012-12-07
|e 2
|g 2294.58
|l 0
|o 658.8340846 AGI
|p 87822
|r 2013-03-16
|v 3325.48
|y BK
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