Marketing management and communications in the public sector /

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Detalles Bibliográficos
Autor Principal: Pasquier, Martial
Outros autores: Villeneuve, Jean-Patrick
Formato: Printed Book
Idioma:English
Publicado: New York : Routledge, 2012.
Series:Routledge masters in public management
Subjects:
Government publicity.
Communication in public administration.
Descripción
Descrición Física:x, 261 p. ; 24 cm.
Bibliografía:Includes bibliographical references and index.
ISBN:9780415448970 (hbk.)
9780415448987 (pbk.)
9780203144923 (ebook)

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