Consumer behavior and culture : consequences for global marketing and advertising /

Bibliografiska uppgifter
Huvudupphovsman: Mooij, Marieke de
Materialtyp: Printed Book
Språk:English
Publicerad: Thousand Oaks : SAGE Publications, c2011.
Upplaga:2nd ed.
Ämnen:
Consumer behavior > Cross-cultural studies.
Consumers > Psychology.
Marketing.

University of Calicut

Beståndsuppgifter i University of Calicut
Signum: 658.8342 MOO/C
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