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Strategic marketing: text and cases, Indian perspective/
| Main Author: | |
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| Format: | Printed Book |
| Language: | English |
| Published: |
New Delhi:
Viva,
2010.
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| Subjects: |
| Item Description: | Includes bibliographical references. |
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| Physical Description: | xi,575p. ill., 24cm. |
| ISBN: | 9788130912691 |