Shajahan, S. (2010). Strategic marketing: Text and cases, Indian perspective. Viva.
Chicago Edition CitationShajahan, S. Strategic Marketing: Text and Cases, Indian Perspective. New Delhi: Viva, 2010.
MLA Edition CitationShajahan, S. Strategic Marketing: Text and Cases, Indian Perspective. Viva, 2010.
Warning: These citations may not always be 100% accurate.