Cita APA

Lilien, G. L., Kotler,Philip, & Moorthy, K. (2010). Marketing models. PHI.

Chicago Edition Citation

Lilien, Gary L., Kotler,Philip, i K.Sridhar Moorthy. Marketing Models. New Delhi: PHI, 2010.

Cita MLA

Lilien, Gary L., et al. Marketing Models. PHI, 2010.