International business strategy : rethinking the foundations of global corporate success /

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Detalles Bibliográficos
Autor Principal: Verbeke, Alain
Formato: Printed Book
Idioma:English
Publicado: Cambridge, UK ; New York : Cambridge University Press, 2009.
Subjects:
International business enterprises > Management.
International business enterprises > Management > Case studies.
Strategic planning.
Strategic planning > Case studies.

University of Calicut

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