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Managing a small tourism business /
| Hlavní autor: | |
|---|---|
| Další autoři: | |
| Médium: | Printed Book |
| Jazyk: | English |
| Vydáno: |
New Delhi :
Matrix,
2010.
|
| Témata: |
Obsah:
- CONTENTS: 1.Welcome to the tourism industry 2.Know your world 3.Marketing your services 4.Marketing mix 5.Partnering 6.Marketing tourism products 7.Managing the business processes 8.Caring for finances 9.Raising small tourism businesses 10.Forms of busin