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Managing a small tourism business /

Bibliographic Details
Main Author: Chowdhary, Nimit
Other Authors: Monika Prakash
Format: Printed Book
Language:English
Published: New Delhi : Matrix, 2010.
Subjects:
Table of Contents:
  • CONTENTS: 1.Welcome to the tourism industry 2.Know your world 3.Marketing your services 4.Marketing mix 5.Partnering 6.Marketing tourism products 7.Managing the business processes 8.Caring for finances 9.Raising small tourism businesses 10.Forms of busin