लोड हो रहा है...
Advertising and sales promotion /
| मुख्य लेखक: | |
|---|---|
| अन्य लेखक: | |
| स्वरूप: | Printed Book |
| भाषा: | English |
| प्रकाशित: |
New Delhi :
Excel,
2007.
|
| संस्करण: | 2nd. ed. |
विषय - सूची:
- 1.Advertising classification, functions and benefits 2.Economic , social and ethics issues 3Client and advertising agency 4.Marketing communication 5.planning an advertising compaign 6.Sales promotion objectives and budget allocation