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150624b xxu||||| |||| 00| 0 eng d |
| 020 |
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|a 8174463941
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| 020 |
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|a 8174463941
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| 082 |
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|a 659.1
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| 100 |
|
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|a Kazmi, S.H.H.
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| 245 |
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|a Advertising and sales promotion /
|c S.H.H. Kazmi
|
| 250 |
|
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|a 2nd. ed.
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| 260 |
|
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|a New Delhi :
|b Excel,
|c 2007.
|
| 300 |
|
|
|a 633 p.
|
| 505 |
|
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|a 1.Advertising classification, functions and benefits 2.Economic , social and ethics issues 3Client and advertising agency 4.Marketing communication 5.planning an advertising compaign 6.Sales promotion objectives and budget allocation
|
| 700 |
|
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|a Batra, Satish K.
|
| 942 |
|
|
|c BK
|
| 999 |
|
|
|c 58260
|d 58260
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659_100000000000000_KAZ_A
|7 0
|9 58238
|a UL
|b UL
|c ST1
|d 2012-10-27
|l 6
|m 5
|o 659.1 KAZ/A
|p 83706
|r 2018-07-19
|s 2018-06-22
|w 2012-10-27
|y BK
|