Kazmi, S., & Batra, S. K. (2007). Advertising and sales promotion (2nd. ed.). Excel.
Chicago Edition CitationKazmi, S.H.H, and Satish K. Batra. Advertising and Sales Promotion. 2nd. ed. New Delhi: Excel, 2007.
MLA Edition CitationKazmi, S.H.H, and Satish K. Batra. Advertising and Sales Promotion. 2nd. ed. Excel, 2007.
Warning: These citations may not always be 100% accurate.